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What the C-Suite Needs to Know About the True Power of Earned Media

Opinions expressed by Entrepreneur contributors are their own. Being part of the C-suite in any company is a monumental responsibility that demands a diverse skill set and a deep understanding of various facets of business. To reach such a position typically involves years of hard work, experience and a fairRead More

The FUD Factor: How Fear, Uncertainty, and Doubt Shape Leadership

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Brendan Keegan, a seasoned executive with over three decades of experience in leadership and innovation. Brendan is also the author of the book “The FUD Factor: Overcoming Fear, Uncertainty, and DoubtRead More

Lo que el basquetbolista Damian Lillard me enseñó sobre el branding personal

Para Navidad, le regalamos a mi hijo dos entradas para el partido de los Portland Trailblazers contra los Milwaukee Bucks. Vivimos a unas horas de la ciudad de Portland, por lo que técnicamente, los Blazers son nuestro equipo local. Los amamos, siempre lo hemos hecho. Crecí viendo a Clyde “theRead More

What Damian Lillard Taught Me About Personal Branding

Opinions expressed by Entrepreneur contributors are their own. For Christmas, we got my son two tickets to the Portland Trailblazers vs. Milwaukie Bucks game. We live about an hour from PDX, so technically, the Blazers are our home team. And we love them — always have. I grew up watchingRead More

Mastering Delegation: How to Transform Your Business and Life

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Dave Kerpen, a seasoned entrepreneur and New York Times bestselling author with a passion for effective leadership and delegation. Dave and I uncover the transformative power of delegation, shedding light onRead More

How to Overtake Your Competition With Creative Brand Precision

Opinions expressed by Entrepreneur contributors are their own. What do you do when every shelf and screen overflows with options? Your brand needs to do more than show up; it must shine. Exceptional design is a significant way to shine. It goes beyond colors and logos to become a story,Read More

Want to Become an Industry Leader? Be a Guest on Podcasts — But Not the Ones You Think

Everyone knows that podcasts can be a great way to gain attention. When you appear as a guest, you’re reaching a new audience — and hopefully interesting those people in your products or services. But to really drive business, you must appear on the right podcasts. And sometimes, the rightRead More

5 Innovative Ways to Give Your Customers the Personalized Experiences They Want

Opinions expressed by Entrepreneur contributors are their own. Standing out in today’s crowded marketplace can be extremely challenging, especially for small businesses in a sea of major competitors. Winning the attention of customers requires a new approach. Consumers today no longer want to be treated like cattle being herded towardRead More