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This is the key for your business to be successful selling online

April 19, 2021 6 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. This story originally appeared on Alto Nivel
Having a website, good photos, sending the product, logistics, a payment system, marketing and other issues have had to face small and medium-sized companies (SMEs) at once if they wanted to survive during the health emergency that caused the closure. businesses , of which ...
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How to Turn Prospects into Customers with Your Landing Page

February 23, 2016 9 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Perry Marshall's book Ultimate Guide to Local Business Marketing. Buy it now from Amazon | Barnes & Noble | iTunes or click here to buy it directly from us and SAVE 60% on this book when you use code MARKET2021 through 4/24/21.Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind ...
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9 Questions to Ask When Hiring a B2B Influencer Marketing Agency

Confidence amongst B2B marketers in the role of influence, both externally and internally, has grown substantially in the past year. There are a growing number of B2B influencer marketing success stories inspiring marketers to investigate collaborative content strategies that include influencers. At the same time, the pandemic has had its effect on marketing budgets and one of the trends over the past year that has stuck is the need for greater accountability and demonstration of ...
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Weekend Favs April 17

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.

3 Presentations You Can Automate to Reach More People

July 26, 2017 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Dan S. Kennedy and Dustin Mathews’ book No BS Guide to Powerful Presentations. Buy it now from Amazon | Barnes & Noble | iTunes or click here to buy it directly from us and SAVE 60% on this book when you use code CAREER2021 through 4/17/21.There’s no limit to the types of events you can create ...
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Content Marketing Made Easy With Airtable

Marketing Podcast with Margaret Jones In this episode of the Duct Tape Marketing Podcast, I interview Margaret Jones. Margaret is a former journalist and currently head of content at Airtable, an organization that builds itself as a low code work management platform. Key Takeaway: Airtable has spread like wildfire through organizations both big and small. The app takes the best aspects of spreadsheets and databases and puts them together. Airtable does something different for everyone ...
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B2B Marketing News: B2B Email Study, Marketing Leadership Gaps, Digital Ad Spend Surges, & High-Quality Creative Drives Brand Trust

The Buzz On B2B: Email Is Tops For Both Acquisition And Retention
Half of B2B marketers have seen email click-through rates (CTRs) remain steady during the first quarter of 2021, while 28 percent saw higher CTR than during 2020, according to recently-released survey data, which also showed that by early 2022 some 40 percent of marketers expect to restore their marketing spending to regular levels, with 25 percent doing so in early 2021. MediaPost Vast Majority ...
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Why referrals from friends are still key in the digital world

April 15, 2021 7 min read This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. Opinions expressed by Entrepreneur contributors are their own. Last year, just as the pandemic was about to start , I took on the role of CEO of a technology platform of brand ambassadors and influencers: VoxFeed . As I had no experience in the world of digital marketing, I immediately set ...
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The Marketing Challenges of Finding New Franchises

Many young brands make the mistake of taking the approach that more is better. Find Your Ideal Franchise Complete our short franchise quiz to discover the franchise that’s right for you. Take Quiz April 15, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. The following is an excerpt from Franchise Bible: How to Buy a Franchise or Franchise Your Own Business, Ninth Edition, which will be released April 20 ...
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