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Carlos Abler Details How Content Marketing Can Contribute to the Greater Good #CMWorld

Can content marketing make the world a better place? Let’s dial that in tighter: Can brands, businesses, make the world a better place? And can they do it while making money at the same time? According to content marketing leader Carlos Abler, not only can brands provide social value, they must – and, not for nothing, it’s in their best business interest to do so. In his session at Content Marketing World 2019, Carlos shared ...
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The Self-Reliant Entrepreneur Reading: September 4

Marketing Podcast with John Jantsch on The Self-Reliant Entrepreneur – September 4 This is the first podcast in a series of episodes about my new book, The Self-Reliant Entrepreneur, due out in October 2019. The book is structured as 366 daily meditations for entrepreneurs, with readings from famous Transcendentalist authors and commentary from me on how it all relates to the entrepreneurial journey. In the weeks leading up to the release, I’ll be sharing a ...
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Ghosted: What’s a Content Marketer to Do When Your Audience Goes Silent?

The all-encompassing digital takeover has completely changed the way we communicate and interact as people. Naturally, in our professional realm we tend to tie this back to marketing, but the reality applies to just about every aspect of human relations. This includes dating and courtship, of course. The terms of engagement (so to speak) have transformed wildly. Whereas romance still can and does sprout through chance meetings, or encounters at the bar, or mutual college ...
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Don’t Let Digital Marketing Mistakes Derail Your Business

In this online-consumer age, it can make or break growth and survival. September 3, 2019 4 min read Opinions expressed by Entrepreneur contributors are their own. Let’s face it: We live in a technology-driven world, and digital marketing has in many ways surpassed traditional channels. With consumers now turning to the internet for every question they have, it’s easy to understand why thoughtful digital marketing can make or break a business. Without it, any company ...
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This Marketing Guru Says You Should Focus on a ‘Coalition of the Willing’

Alex Ragir sits down with Bonin Bough to break down Bough's backstory and marketing tips you can use for your business. September 3, 2019 1 min read Opinions expressed by Entrepreneur contributors are their own. In the sixth episode of season two of The Rough Cut, Storyhunter co-founder Alex Ragir sits down with Bonin Bough, marketing guru and founder and CEO of Bonin Ventures, from the Open Mic beach at Cannes Lions International Festival of ...
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Transcript of How to Choose Your Life’s Purpose

Back to PodcastJohn Jantsch: Hello, and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch, and my guest today is Brant Menswar. He is a keynote speaker, award-winning musician, and author of the book, Rock ‘N’ Roll With It: Overcoming the Challenge of Change. So Brant, thanks for joining me. Brant Menswar: Hey, thanks so much for having me, John. John Jantsch: All right, so the question everybody wants to ...
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How to Choose Your Life’s Purpose

Marketing Podcast with Brant Menswar
Podcast Transcript Today’s guest on the podcast is keynote speaker and author Brant Menswar. He is an award-winning musician and founder of the band Big Kettle Drum, and he’s also the CEO and founder of Rock Star Impact, a boutique agency that helps individuals and organizations to define and live by their values. He is the author of the book Rock ‘n’ Roll With It: Overcoming the Challenge of Change, and ...
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How to Do Keyword Research for Content that Generates Leads

I’ve written about the importance of keyword research before. It’s the critical first step in developing your SEO strategy, and making sure that your business ranks well in organic results on the major search engines.But the way that you undertake keyword research for your homepage will be different from how you settle on the right search terms for your content like blog posts and podcasts. Plus, keyword research and content creation should have a symbiotic ...
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50 Content Marketing Influencers and Experts to Follow 2019

Content Marketing World 2019 is upon us. As the largest content marketing conference in the world, CMWorld brings together a stellar array of talented professionals who are filled with curiosity for future trends, marketing knowledge, and aspirations for new successes. For the past 11 years leading marketers from all over the world have gathered in Cleveland, Ohio for one of the world’s strongest content marketing event, and this year is set to be the biggest ...
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