Please note: We do not endorse nor are we responsible for the results of the article content of this library (unless it is written by us).
Inside Out: Unlearning it all and Building Leadership from Within
The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Scott Stratten. President of UnMarketing. Scott Stratten has Co-Authored 6 best-selling business books with his business partner and wife Alison and was formerly a music industry marketer, National Sales Training Manager, and a College Professor. They ran one of the most successful viral video agencies in the world for nearly a decade before solely focusing on ...
5 formas de tener una buena relación con los medios de comunicación (y mantenerla)
En este mundo en el que todos nos la vivimos en las pantallas, la forma más segura de que tu negocio sea notado es a través de los diversos canales de medios que las personas ven en sus dispositivos, ya sea que se te incluya en feeds de noticias, artículos en medios de comunicación, segmentos destacados en programas de televisión, apariciones en podcasts, videoclips en YouTube o, por supuesto, fragmentos promocionales en todas las demás ...
3 Emerging Trends Shaping the Future of Real Estate
Opinions expressed by Entrepreneur contributors are their own. Marketing has always been central to successful real estate sales, but how buyers and properties connect has changed dramatically over the past decade. While real estate agents still place signs on front lawns, digital technology has become the tool of choice for leading realtors. Conducting virtual tours, using augmented reality (AR) applications and artificial intelligence (AI) are just three trends poised to change the industry.Digital technology in ...
5 Ways to Get on the Media’s Good Side (and Stay There)
Opinions expressed by Entrepreneur contributors are their own. In this on-screen world we all share, the surest way to get your business noticed is through all the various media channels people see on their devices, whether that's inclusion in newsfeeds, articles in online news outlets, featured segments on TV shows, appearances on podcasts, video clips on YouTube or, of course, promotional bits across all the other ubiquitous social media platforms.And how do you get on ...
The Brand Whiz Behind Sun Bum Is Famous For Making Boring Products Fun. Then, This One Stumped Him.
In 2021, when Tom Rinks was asked to rebrand an oral care company, he had a few thoughts: The name sucked, for one. The market looked impenetrable. And the product was boring as hell.It was right up his alley.Rinks is an unusual guy, with an even more unusual skill set. Intense and given to obsession, he studiously maintains an invisible profile online and wears his lucky Tupac socks to every important meeting. He's also developed ...
The Silent Power of Entrepreneurial Self-Exploration
The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Rob Dubé, a seasoned entrepreneur and co-founder of Image One. Rob is the visionary and CEO of The 10 Disciplines for Managing and Maximizing Your Energy, and cofounder and podcast host of Entrepreneurial Leap. He is also the author of donothing, host of the Do Nothing retreat, and host of the Leading with Genuine Care podcast ...
My Wife’s Nutritionist Gets Better Sales Than You — Here’s Why.
Opinions expressed by Entrepreneur contributors are their own. Recently, my wife hired a nutritionist to help her get healthy and improve her diet. My wife is not easily swayed, and she likes to weigh potential outcomes and consequences before committing to a course of action. So, I asked my wife why she had hired one nutritionist and not the several others she had interviewed.She said there were two main reasons: she felt heard, and the ...
More Than a Trend — 5 Crucial Ways This Untapped Service is Changing Marketing
Opinions expressed by Entrepreneur contributors are their own. The SaaS industry is constantly evolving, making it imperative for digital marketing entities and enthusiasts to ride the wave of the latest trends. It's a business ecosystem that self-develops, expanding annually — in 2023, the SaaS market boasted a valuation of around 197 billion U.S. dollars, projected to surge to a whopping $232 billion by 2024. Meanwhile, the global cloud computing market is on the brink of ...
How Augmented Reality Is Transforming the Marketing Landscape — and How Your Business Can Leverage It Effectively
Opinions expressed by Entrepreneur contributors are their own. In the last three years, there have been several important developments in the tech world related to immersive technologies: augmented reality (AR), virtual reality (VR) and extended reality (XR). We've witnessed a huge jump in the development of AI. And all this against the backdrop of a real race in the development and launch of devices for AR and VR — and not without reason. At CES ...