My guest for this week’s episode of the Duct Tape Marketing Podcast is Rand Fishkin. He is the founder and former CEO of Moz and currently has a new venture called SparkToro, a software and data company focused on helping people understand how and where to reach their target audiences. He and I discuss his new book, Lost and Founder: A Painfully Honest Field Guide to the Startup World.
Fishkin is a frequent keynote speaker on marketing and entrepreneurship topics around the world. In his spare time, he likes to hang out with his wife and eat pasta.
Questions I ask Rand Fishkin:
- Where does SEO sit today?
- Why include the painfully honest advice in your book?
- What is some common advice you give people?
What you’ll learn if you give a listen:
- Why you need to discover your unique value
- How Fishkin’s business point of view has changed over the years
- What’s coming next in the marketing world
Key takeaways from the episode and more about Rand Fishkin:
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