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7 Social Media Blunders That Are Burning Your Brand (and How to Avoid Them)

Opinions expressed by Entrepreneur contributors are their own. Depending on how you use it, social media can either be a digital marketing darling — one that consistently cultivates brand sentiment and strong emotional connections among your customers — or a resource-draining wasteland, positioning your business as out of touch or,Read More

Instagram’s Enhanced Creator Tags: Implications for B2B Influencer Marketing

How can B2B marketers make their content stand out and highlight the talented subject matter experts, creators, and influencers they partner with? Earlier this year Instagram rolled out new enhanced tagging features that allow digital marketers to do a much better job of indicating and crediting the various influencers andRead More

Why Instagram Is Every Entrepreneur’s Most Powerful Tool

Opinions expressed by Entrepreneur contributors are their own. Entrepreneurs often judge different social media platforms differently because of disparities in their approach to business. Traditionalists can be risk-averse and doubt that the investment of time and money involved in building a profile on newer platforms like Instagram is worth it.Read More

How to correctly take advantage of social networks to boost your business

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. Opinions expressed by Entrepreneur contributors are their own. Social networks have become a powerful tool for companies and entrepreneurs to achieve wide visibility of their products or services. Data from 2021 estimatesRead More

Twitter user asks his followers for their opinion on his favorite Spider-Man isotype and,besides going viral, he teaches us a great lesson

This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process. Opinions expressed by Entrepreneur contributors are their own. It’s not a secret: Spider-Man arouses passions. Archive Photos | Stringer | Getty Images The iconic Marvel Comics character, created by Stan Lee inRead More

The Business of Harnessing the Power of Social Media

Opinions expressed by Entrepreneur contributors are their own. Social media platforms and channels continue to evolve, challenging businesses to adjust social strategies to capture the attention of target audiences, build brand visibility and generate leads. As business owners and entrepreneurs look to harness the power of social media in aRead More

5 Mistakes 99% of LinkedIn Profiles Contain

Opinions expressed by Entrepreneur contributors are their own. A dazzling LinkedIn account is an invaluable asset for professionals and almost necessary for networking purposes. The website currently hosts nearly 740 million accounts, and all it takes is a few costly mistakes to make your professional peers roll their eyes andRead More

The Days of Calling on a Hotline Are Gone. Social Media is King.

Opinions expressed by Entrepreneur contributors are their own. Producers and consumers coexist and depend on each other to survive. In the business world, a producer is an entity that can generate a product, while a consumer is any entity that utilizes that product. However, while consumer audiences remain the same andRead More