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How to Future Proof With Sustainable Business Practices

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Maisie Ganzler, the go-to expert on how companies can make positive change in supply chains and other entrenched systems. Ganzler has been featured in leading media outlets, including The New YorkRead More

How Does B2B Influencer Marketing Actually Work?

Would you pay Justin Bieber to create a video about your company’s SaaS offering? How about contracting Kim Kardashian to produce an Instagram Reel summarizing the highlights of your latest whitepaper? Strategically, it simply makes no sense for enterprise brands to engage with these consumer-friendly faces.  While B2C (business toRead More

Find Ease with Remarketing: The Future of Ad Targeting

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Larry Tim, founder and CEO of Customers.AI – a first party, website visitor identification and remarketing pixel.  Also founder of WordStream – provider of Google and Facebook ad management software forRead More

How to Make Money From Your Passion: Tailored Solutions for Creative Minds

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Christian Brim. Through his extensive experience as a certified public accountant and certified management accountant, Christian Brim has gained profound insights into the intersection of creativity and profitability for entrepreneurs. InRead More

How to Check Your Website’s SEO Rankings (and Improve Them)

Building a data-informed search engine optimization strategy is critical for every brand. But before you can start improving your site’s SEO, you’ll have to learn how to monitor your website’s SEO rankings in the first place. Earning rankings for strategically important keywords is a clear sign that your approach isRead More

How to Build a Winning YouTube SEO Strategy

What’s the second most-used search engine in the world? Nope, not Bing. Or DuckDuckGo. Certainly not Yahoo, AltaVista or AskJeeves.  The second most-used search engine in the world is YouTube. Over 2.5 billion users visit the site per month, and people watch over a billion hours of video on theRead More

How to Master the Science of Learning: From Tetris to Teaching

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Scott Young. Through his extensive research and exploration into the science of learning, Scott Young has uncovered fascinating insights into how individuals can master the art of acquiring new skills effectively.Read More

How to Win The Consumer Boredom-Span: The Key to Cutting Through Clutter

The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Alan Dibb. Through his extensive experience as a rebellious marketer and serial entrepreneur, Alan Dibb has spearheaded a revolutionary approach to marketing known as Lean Marketing. In our conversation, Alan delvesRead More