Your Marketing Emails Are Annoying. Here’s How You Can Fix Them.

Opinions expressed by Entrepreneur contributors are their own. When you open your email inbox in the morning, what do you see?If you're like most people, you probably notice a few dozen new messages related to your job or your business — and dozens more emails that are pure marketing fluff.The average person receives more than 100 emails per day. Marketing emails are, occasionally, insightful or valuable in a unique way. But more often than not, they're a source of unnecessary additional clutter in an inbox that's already overflowing. In other words, most marketing emails are annoying.That might be hard to accept. If most marketing emails are annoying and yours aren't truly exceptional, the reality is that most of your marketing emails are not serving any ...
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Fixing Your Facebook Ads: How to Create a Strategy That Works

Opinions expressed by Entrepreneur contributors are their own. Every business owner, entrepreneur and social influencer understands the importance of branding and marketing for profitability. If you don't have eyeballs on your business, you aren't getting traffic and converting consumers into clients.Still, it isn't only about getting people to look at your ads or website; you must also find the right audience and connect with the correct message on the most appropriate platform. While traditional and modern media provide various outlets for marketing efforts, few compare to the power and prevalence of the humble Facebook Ad — when done correctly.Related: Facebook Ads: The Complete, Always-Updated GuideFacebook: the social empireFacebook, despite frequent controversies, is the most popular social media platform. As one of the few founding platforms ...
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Growing Your Audience (And Your Revenue) With A Book

Marketing Podcast with Matt Briel In this episode of the Duct Tape Marketing Podcast, I interview Matt Briel. Matt is an entrepreneur and the Vice President of Marketing & Communications at Lulu.com, as well as a self-diagnosed collaboration junkie. After more than 15 years leading Sales and Marketing teams in the Media & Publishing spaces, he’s developed a unique passion for helping creators become more successful by leveraging books as a catalyst for opportunities and sustainable revenue. Key Takeaway: Writing a book can take your credibility, authority, and your business to the next level – Not only does it you an amazing opportunity to share your knowledge, but it’ll also help increase awareness of yourself and what you have to offer. Matt Briel joins me ...
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