When and How to Sell Your Business

Marketing Podcast with Chad Peterson
Podcast Transcript Today’s guest on the Duct Tape Marketing Podcast is business broker, owner of Peterson Acquisitions, and fellow Kansas City resident Chad Peterson. Peterson has helped countless owners get the best deal when exiting their businesses. He believes that if you spent years building your business, you deserve to reap the rewards when it comes time to sell. In this episode, Peterson walks business owners through everything they need to know when they start thinking about selling. From settling on a fair valuation to approaching the right kind of buyers to their responsibilities and obligations to the company once it’s been sold, Peterson knows all of the ins and outs of brokering a successful deal. Questions I ask Chad Peterson: ...
Read More

Transcript of When and How to Sell Your Business

Back to PodcastJohn Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by SEMrush. It is our go-to SEO tool for doing audits, for tracking position and ranking, for really getting ideas on how to get more organic traffic for our clients, competitive intelligence, backlinks and things like that, all the important SEO tools that you need for paid traffic, social media, PR and of course SEO. Check it out at semrush.com/partner/ducttapemarketing. And we’ll have that in the show notes. John Jantsch: Hello and welcome to another episode of the Duct Tape Marketing Podcast. This is John Jantsch. And my guest today is Chad Peterson. He is the founder of Peterson Acquisitions and the author of Swinging Doors: A Guide to ...
Read More

Hiding Out: How B2B Marketers Can Adapt to Hidden Like Counts

Doesn’t anyone like me? Where have all my likes gone? Likes on Instagram are being hidden, as the Facebook-owned firm recently began expanding a test program hiding the number of likes — or more accurately the small heart buttons we click to show support — that posts on the platform receive, showing the total number only to the person or brand who authored the post.
via GIPHY Instagram head Adam Mosseri recently appeared on CBS This Morning and said, “We don’t want Instagram to be such a competition. We want it to be a place where people spend more of their energy connecting with the people that they love and the things that they care about.” The change brought to some U.S. users what Instagram ...
Read More

Hershey’s Head of Media Talks Leveraging Data to Create Content

Here's why data is actually an unlikely benefit for the creative development of the advertising industry. November 19, 2019 1 min read Opinions expressed by Entrepreneur contributors are their own. To kick off Season 3 of The Rough Cut, Storyhunter Co-Founder Alex Ragir traveled down to ANA’s Masters of Marketing Week conference in Orlando, FL to meet with Charlie Chappell, the head of Integrated Media and communication planning for The Hershey Company. Ragir and Chappell discussed the state of the advertising industry, the convergence of media and creative and more.You can catch up on Seasons 1 and 2 of The Rough Cut at Storyhunter’s Video Strategist Blog.Related: Refinery29's Video Guru on the Future of Content, TV and Events MARKET NEWS ...
Read More

WOCA The Source Radio – The Self-Reliant Entrepreneur

John Jantsch appeared on WOCA The Source Radio’s show to discuss his latest book, The Self-Reliant Entrepreneur.Jantsch shares how he began his own entrepreneurial journey as a marketing consultant more than 30 years ago. It was this background as an entrepreneur himself that eventually led him to want to write this latest book, which is designed as a daily devotional for entrepreneurs. Centered around readings from transcendentalist authors, who Jantsch identifies as some of the first counter-culture writers in the U.S., he finds their message of self-reliance to be incredibly valuable to those carving out their own path as business owners. Check it out – John Jantsch on WOCA The Source Radio Order your copy of
The Self-Reliant Entrepreneurby John Jantsch“A book that deserves a ...
Read More

Investing in Small Businesses to Do Good for the Community

Marketing Podcast with Amanda Brinkman
Podcast Transcript On this episode of the Duct Tape Marketing Podcast, I visit with Amanda Brinkman. She is the Chief Brand and Communications Officer at Deluxe and the host of the hit series, Small Business Revolution Main Street. Brinkman began her career at leading creative agencies, working with brands like General Mills, Allianz, and UnitedHealth Group. In 2015, she was tapped to reimagine Deluxe Corp’s 100-year-old brand. While it started as a check printing business, Brinkman saw the writing on the wall and led the company’s expansion into offering full-service financial and marketing support for small businesses. She also hosts the show Small Business Revolution Main Street, along with her co-host, home renovation expert Ty Pennington. Each season, they travel to ...
Read More
Loading...