4 Ways to Build a Seven-Figure Brand and Sellable Business

Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. June 19, 2021 4 min read Opinions expressed by Entrepreneur contributors are their own. As the world reopens, consumers are changing their mindset and adjusting back to everyday life. They are spending more on products, services, and various offers from entrepreneurs. While the growth opportunities are tremendous, a lack of clarity often derails that growth. You may have started your business around something you’re passionate about, but you need clarity on where you're going. One important step to scaling a business to six, seven or even eight figures is a vision and plan for what the business will evolve into. Will you always have ...
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You Are What You Post: Don’t Let Clickbait Ruin Your Reputation

June 18, 2021 6 min read Opinions expressed by Entrepreneur contributors are their own. In a world inundated with competition, many entrepreneurs and small businesses look to marketing “tricks” to get results. It can be tempting to seek the quick, easy click-throughs that come from a catchy headline, but you always pay a hefty price for cheap thrills. If there’s nothing to back up the headline, you’re going to lose interest (and potentially the respect) of visitors and potential customers.Of course, some marketers simply don’t care; it’s a matter of pulling in traffic at all costs. The ends justify the means. Sure, clickbait seems easy. However, that’s exactly where the problem lies. Let’s learn more about the dangers of clickbait and what you can do ...
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3 Simple Things You Can Do to Build a Healthy, Thriving Email List

June 18, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. Businesses that aren’t using email marketing today could be missing out like never before. Consider the fact that Americans spend an average of 143 minutes daily just checking email. There’s tremendous marketing potential in an email address.Make the most of this opportunity by building a reliable, healthy email list. Otherwise, you not only decrease your ROI, but also your emails may end up landing in your spam folder or never arriving at all.So, what should you focus on to build a list that is healthy and thrives? Let’s look at some of the most important steps.Related: 4 Ways to Stop Your Emails From Going to Spam1. Get people to confirm they ...
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5 Content-Marketing Tactics for B2B Ecommerce

June 18, 2021 5 min read Opinions expressed by Entrepreneur contributors are their own. The global B2B ecommerce market is valued at $12 trillion, and this number is expected to grow by 17% in 2021. And today, more than 90% of B2B marketers use to reach, nurture and convert prospects. This is why content marketing still leads as one of the most popular and cost-effective marketing strategies for companies growing in the B2B ecommerce segment. Not only does content increase a 's visibility, but it also educates and persuades prospects to take actions. The good news, it's not too late to get started. Here's a shortlist of steps you can take.1. Invest in video content marketing Around 87% of marketers are using video ...
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B2B Marketing News: B2B Content Consumption Data, Digital Ad Revenue Sizzles, In-Person Events & Advertisers, & YouTube’s New Time-Savers

Almost 90% of B2B Content Consumption Said to Take Place Outside the C-Suite
Nearly 90 percent of B2B content consumption involves those outside corporate executive-level management, with some 21 percent being consumer by individual contributors, according to recently-released B2B buyer breakdown by job titles survey data. MarketingCharts Podcasts start coming to Facebook next week
Facebook will begin rolling out a new podcast feature on June 22, offering podcast creators a new distribution channel, with features such as one minute promotional clips — to appear in a forthcoming podcasts tab — the social media giant recently announced. The Verge TikTok Owner ByteDance’s Annual Revenue Jumps to $34.3 Billion
TikTok parent ByteDance saw a 93 percent jump in gross profit during 2020, with revenue more than doubling to $30 billion, ...
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Set up a Professional Photo Studio Anywhere with FlashBooth

Because your products deserve the best ecommerce assets. Free Book Preview: Brand Renegades Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company. June 18, 2021 2 min read Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. Ecommerce grew by 44 percent in 2020 and that trend projects to stay consistent for 2021 and beyond. It's not just giants like Amazon and that are raking in all that money; many small businesses have turned to ecommerce to grow their businesses. Whether you're new to ecommerce or you're thinking about ...
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