My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week.I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one I took on the road.

• Transcribethis.io – Are you frustrated with the time-consuming and error-ridden transcription process? Transcribethis.io offers top-tier transcription services, guaranteeing impeccable accuracy and precision. Say goodbye to transcription hassles and elevate your projects effortlessly with their audio transcription solutions.
• FounderPal – If you have a love and hate relationship with marketing, this tool might be for you. FounderPal will do all the heavy ...
  
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Opinions expressed by Entrepreneur contributors are their own. People are increasingly leaving their previous places of belonging. The past decade has witnessed seismic shifts in society, driven by the proliferation of smartphones, the ubiquity of social media and the rise of remote work.These changes have reshaped the way we perceive ourselves and construct our identities. Traditional affiliations, such as religious groups, are waning in influence, particularly among the Gen-Z demographic. Whether they recognize it or not, people seek fresh avenues to define themselves and find new ways of belonging.In the vacuum left by organized religion and other former ways of belonging, brands have become the new badges of identity. Individuals are piecing together their identities from the brands they identify with. It's a reflection of ...

B2B Content Promotion in 2023: Channel and Format Trends [Report]
97.7 percent of B2B content marketers used LinkedIn to amplify their organization’s content during 2023 — up 4.7 percent from 2022, with 67.4 percent using Twitter/X having — an 18.6 percent decrease, while the leading content types being promoted were blogs, social media, video, white papers, and case studies — three of numerous findings of interest to B2B marketers contained in newly-published report data. MarketingProfs “Content marketers, particularly in the B2B space, absolutely must be in that precious 25.6% minority who set aside more than 4 hours a week to promote their content.” — @Mike_Allton of @Agorapulse Click To Tweet Almost 9 in 10 CMOs Around the World Agree That Brands Are Built Through Experiences
48 percent ...

Opinions expressed by Entrepreneur contributors are their own. In a world where digital interactions dominate, the symbiotic relationship between artificial intelligence (AI) and branding is transforming the landscape. While AI can't replicate the genuine human touch, it's emerging as a powerful tool to forge authentic connections with consumers.In the competitive business landscape, companies of all sizes are looking for opportunities to work smarter, faster and better than the competition. An increasing number of AI tools can assist with branding and reputation management, but the overwhelming number of options leaves many falling short.Related: How AI is Forcing Marketers to Reinvent the Industry The human connection beyond the algorithmThe first and most important step is to understand AI as an assistive technology, not a replacement for human ...

Opinions expressed by Entrepreneur contributors are their own. Whether a company is in the early stages of its development or has a long history, online visibility is key to maintaining engagement with current and potential customers. Partner marketing plays a crucial role — not only because of transparent ways to measure the ROI and awareness but also because of its cost efficiency.Customers' trust in your brand is today's most efficient currency, which cannot be achieved only through traditional channels and marketing campaigns. Customers' decisions to choose one product over another are largely influenced by the authenticity of messaging and associated products – and here, content still remains king.Our own research based on the companies' dataset (these calculations were made based on an internal dataset of ...

Opinions expressed by Entrepreneur contributors are their own. Starting and growing a small business alone is a unique challenge, which Trickery owner Aaron Rabkin knows all too well. At Trickery, a magic and comedy show in Chicago, Aaron does it all: hosts the show, writes the scripts, manages the finances, and even cleans the entire venue.Aaron opened Trickery six years ago, and it's still going strong, with the show consistently sold out weeks in advance. As a one-man production, Aaron had to learn how to balance the demand for his shows with his capacity to perform. Trickery is a small space, with room for roughly 35 people per performance."It's like somebody who trains for a marathon, you just have to get in shape for it, ...